SASSY SOPHISTICATION
FOR EVERY ESCAPE

WELCOME TO SASSY SIDE UP
We’re Sukanya, Priyanka, and Manaswinee, three fashion-loving creatives who share a love for travel and leisure. Whether it’s a quick weekend getaway or an unforgettable summer abroad, we are always on the move, soaking in the sun and finding inspiration for our next adventure.
And just like every trip needs the perfect destination, every vacation needs the perfect outfit. We’ve been on the lookout for stylish, flattering, and affordable pieces that are versatile enough to fit every occasion—from bachelorette parties to family getaways. As three women with different body types, we know the struggle of finding pieces that fit just right and reflect our individuality. Some of us want sexy and trendy for our girls’ trips, while others crave modest yet refined for family vacations.
Sassy Side Up was born from this shared vision—to create pieces that balance modern femininity with timeless charm. Our designs are girly but never overdone, chic yet comfortable, and always flattering. Whether you’re lounging poolside with a cocktail in hand or making a statement by the sea, we’ve got something for every vacation, every style, and every need.
We’re here to make sure your vacation wardrobe is as special as the memories you’re creating. Every piece is crafted to make you feel beautiful, bold, and completely yourself. So, no matter where life takes you, Sassy Side Up will be there, ensuring you look fabulous every step of the way.

OUR VISION
At Sassy Side Up, our vision is to empower women to embrace their individuality with confidence and style. We strive to create a resort and swimwear brand that celebrates modern femininity, offering versatile, affordable, and flattering pieces for every body type and every occasion.

OUR MISSION
Our mission is to make every vacation, getaway, or moment in the sun a chance to feel beautiful, bold, and completely yourself—while providing timeless designs that blend elegance with a touch of sass. We aim to redefine how women approach vacation wardrobes, making them not just about fashion, but about feeling confident and chic in every moment.